To continue a strong presence within a competitive industry, we worked closely with Premier Parking to create a digital first strategy to ensure that they are at the forefront of potential customers. When creating a digital strategy, it is important to ensure the following:
To ensure that your website is fully optimised in terms of correct information, easy to use, simple user journey, optimised for both mobile & desktop and also that the site is aesthetically pleasing. Always remember that your website is another store front for your business, so it is important to not only have the correct information on it, but also to make it easy to use, engaging and look great!
Analyse, evaluate and research the websites SEO to ensure that the important and relevant keywords for your business are appearing on your website. This will help in terms of ranking on Google search terms, so that your business is seen more by people who are searching for these keywords.