Mash Direct
Mash Direct is a great success story for Northern Ireland and we have had the pleasure of working with this client since September 2015. We have helped expand brand identity through creating a new visual style for their products and implementing this across a wide range of marketing collateral.
For this client the product is the fundamental for their brand and our design team created a style that welcomes the customer to learn the Mash Direct story whilst communicate family history, high quality and freshness of the products available. The font used in the designs has been hand drawn by our design team and created as a font exclusive to Mash Direct.
Another exciting project we have had the opportunity to work on is the development of new premium products exclusively for Tesco. Our design for their products has also been replicated across their entire range. We have also modified these designs for sleeves with special printed reverse panels that tell the brand history and offer recipe advice. In 2018 they launched their product range in America which was an exciting time for the client and ourselves as our product designs are on shelves in New York City!
Over 120 Accolades including 19 Great Taste Awards
Over 40 vegetable products
6 generations of Family Farming
Multiple Regions- NI, England, Scotland, Wales,ROI, USA & Dubai
Over 10million Turnover
Mash Direct have a strong presence on social media across Facebook, Twitter and Instagram channels, with a combined following of over 60,000. We have created visuals for bespoke campaigns including online competitions, seasonal messages and new product features, using both static and animated graphics.
